Shoot FAQ’s

Some Notes on Working With HuthPhoto:

When do you charge Day Rate vs Hourly?

The normal split between ‘day rate’ and ‘hourly rate’ is the type of shooting and the usage.

A quick publication shoot is billed by the hour. Long shoots, Annual Reports, Viewbook and large file shoots all bill by the half-day.

I’m always happy to give you an estimate in advance so you know, and if there’s ever a great project you need, and you just don’t have the budget… you could tell me the budget and I’d be happy to suggest ways to get the job done within what you can afford.

I even have associates that can put a less expensive shooting package together for you when you don’t need the full ‘Ken treatment’.

 

How Firm is an Estimate?

I look at the price estimate as the client saying ‘I agree that these photos are worth this amount of money’.

If it is day rate and I’m able to hustle and work quicker, then I still bill for the half-day (and to do your shoot, I’ve turned down all other work for that time block anyway).

I think it would be a bit odd in business to say when I work faster than estimated by rushing and working hard, that I should make less than agreed for the photos… I hope  that make sense…  You know I’m not nasty-mean about things  🙂

In the same way, If for some reason I was feeling poorly and worked slower than the estimate,

I’d never charge you more than the estimate.

When additions make us go over the Estimate:

I’d only ever go over the estimate if a client didn’t estimate the time well, or added a bunch of shooting beyond the original estimate. It’s pretty obvious when this happens and clients always understand  and agree  to pay for that as an overage.

Why a Minimum Time Fee?

A note on why I bill for any minimum time.

For short Publication shoots, I have a 2 hour minimum shoot fee.

This covers the fact that to drive to the shoot (from where I live it’s 1.5 hour round trip), I need to have a certain length of shoot to make it financially viable. I also have clients needing things prepped for publications, digital shows created, etc… and so, honestly, if I can’t do 2 hours of shooting, I’m really hurting my other clients that need things from me.

If you wrap up early, can’t you give me a discount from the estimate we agreed to?

Once I get that time booked for a client, all other clients are told they can’t have that time for shoots or image prepping… so in committing the time to your organization, I do turn down other things because I’m expecting a certain amount of shooting time that day (and frankly, billings).

So I do need to stick to the 2 or 4 hour minimum, even if I’m able to work really fast and get done early.

I think it would be a bit odd in business to say when I work faster than estimated by rushing and working hard, that I should make less than agreed for the photos… I hope  that make sense…  You know I’m not nasty-mean about things  🙂

In the same way, If for some reason I was feeling poorly and worked slower than the estimate, I’d never charge you more than the estimate because of that.

Now, if we discuss in advance that the end time of a shoot is flexible and we are over my two hour minimum, I  always try to be fair to clients when possible.

How is time calculated & additional hours billed?

I bill for total time on the clients site, including hauling lights in and setup when needed, planning out the shoot with the client, scouting locations, etc… and I have a 2 hour minimum for publication shoots and then bill for each additional half-hour.

A few last pricing thoughts & examples...

My current rates for future shoots are HERE

As an example:

If you had me come in for 2 hours for a publication shoot, or an event, you could expect an estimate around $500. Longer events like Balls/Galas and full Publication Features ( 4-5 hours of shooting, lots of image prep) are often around $1100.

A personal note…

For my last camera upgrade, I spend $7000 on new equipment and over $30,000 in the last 5 years… I pay my own health care, business insurance, etc… and I’ve been shooting for over 25 years in Rochester, so my rates are based on real financial needs and my experience and skills.

... But I don't have a budget big enough, am I stuck?

I understand that a client’s budget might not always make the 2 hour minimum (bare minimum for a quick shoot is around $380).

I can help by suggesting an associated photographer  through our Photo Team North that can do the work for less, or in some cases, like my ‘Hit and Run’ Portrait Service or when I have a other shoots that day near the time you need, I can drop down to a 1.5 hour minimum if it’s combined nicely with other client’s work.

 

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